THE STABLE EXCHANGE
an equestrian indusrty podcast
launching in fall 2025
The best brands don’t just sell products or services - they carry the heart of the founders who built them. A late-night idea scribbled in a notebook. A gamble taken when the odds felt impossible. A spark of inspiration that grew into something bigger than one person.
Because the story behind the brand is the soul of the business.
founder stories from the horse industry
TSE
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We've spent years helping equestrian entrepreneurs uncover and share the heart of their businesses. Along the way, I’ve learned that strategy alone isn’t enough—the story behind the work is what makes people care.
With The Stable Exchange Podcast, we create a space where those stories are heard, honored, and passed along—because they’re what connect us, inspire us, and remind us why we choose this life in the first place.
For Those Who Believe the Story Matters
the stable exchange podcast
A Podcast by Farm & Fir Co.
Founders sharing the real story behind their brand
What to Expect...
For Those Who Believe the Story Matters
Every founder’s story leaves us with lessons worth keeping. Our newsletter brings those lessons straight to your inbox — complete with episode highlights, behind-the-scenes resources from the hosts, and practical strategies to grow your equestrian business. Think of it as your written playbook to go with each conversation.
not your average newsletter
the stable exchange
