THE STABLE EXCHANGE
an equestrian indusrty podcast
launching in fall 2025
The best brands don’t just sell products or services - they carry the heart of the founders who built them. A late-night idea scribbled in a notebook. A gamble taken when the odds felt impossible. A spark of inspiration that grew into something bigger than one person.
Because the story behind the brand is the soul of the business.
founder stories from the horse industry
TSE
Advice that Transformed Your Business
Perseverance as Your Grown Your Business
Overcoming Rejection Early on in Your Career
bINGE THE EPISODE HIGHLIGHTS
episode .01
episode .01
episode .01
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We've spent years helping equestrian entrepreneurs uncover and share the heart of their businesses. Along the way, I’ve learned that strategy alone isn’t enough—the story behind the work is what makes people care.
With The Stable Exchange Podcast, we create a space where those stories are heard, honored, and passed along—because they’re what connect us, inspire us, and remind us why we choose this life in the first place.
For Those Who Believe the Story Matters
the stable exchange podcast
A Podcast by Farm & Fir Co.
get early access
We've spent years helping equestrian entrepreneurs uncover and share the heart of their businesses. Along the way, I’ve learned that strategy alone isn’t enough—the story behind the work is what makes people care.
With The Stable Exchange Podcast, we create a space where those stories are heard, honored, and passed along—because they’re what connect us, inspire us, and remind us why we choose this life in the first place.
For Those Who Believe the Story Matters
the stable exchange podcast
A Podcast by Farm & Fir Co.
Founders sharing the real story behind their brand
What to Expect...
For Those Who Believe the Story Matters
Lessons you can take back to your own business, whether you’re running a barn, building a brand, or dreaming up your next big idea
FOUNDER anecdotes
Some of our favorite
— taylor, gold horse media
“One of the hardest lessons I learned was that I don’t have to say yes to every opportunity. Sometimes saying no protects your peace and your vision.”
— taylor, gold horse media
“Don’t give up. Please don’t give up. There is so much on the other side of following your dream and working really hard.”
— taylor, gold horse media
“I built this life where I was running around the country taking photos of beautiful horses — and I loved it — but I was so burnt out I couldn’t breathe.”
— taylor, gold horse media
“There’s something about rejection that either knocks you down or motivates you to get back on the horse and try again.”
Every founder’s story leaves us with lessons worth keeping. Our newsletter brings those lessons straight to your inbox — complete with episode highlights, behind-the-scenes resources from the hosts, and practical strategies to grow your equestrian business. Think of it as your written playbook to go with each conversation.
not your average newsletter
the stable exchange
